Press Center

From Press releases, a press kit and featured articles to image library and brands assets.


Press Releases

Endurance Announces Acquisition of AppMachine

August 24, 2016

BURLINGTON, Mass., August 23, 2016 – Endurance International Group (NASDAQ: EIGI), announced it has completed the previously announced acquisition of AppMachine, a Netherlands-based technology developer. The addition of AppMachine’s mobile development platform to Endurance’s suite of solutions will enable small business customers to expand their online…

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Complete Range DIY Software

February 27, 2016

We started off with AppMachine, which allows everyone to build native apps; nowadays we offer a complete range of DIY software for SMB's. Our goal is setting a new standard in software! We make great software that allows everyone to…

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1… 2… 3… take off for

December 15, 2015

Endurance International Group (NASDAQ: EIGI), a leading provider of cloud-based platform solutions to help small and medium-sized businesses succeed online, today, in collaboration with Netherlands-based technology developer AppMachine, launched, a full-featured web presence builder that creates a professional, dynamic,…

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Koningin Máxima bezoekt AppMachine

July 07, 2015

Hare Majesteit Koningin Máxima heeft dinsdagmiddag 7 juli 2015 een werkbezoek gebracht aan softwareontwikkelaar AppMachine in Heerenveen. Koningin Máxima maakte in Heerenveen zelf een app voor het Oranje Fonds met het nieuwste product van AppMachine: Instant AppMachine. Instant AppMachine is superintelligente software die…

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AppMachine PressKit

Assets and information for our users and the media. For media inquiries, contact


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In The Press

Amerikaans bedrijf in Achmeatoren

24 August 2016

Jaap Hellinga

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Nederlandse app-bouwer met koninklijk vleugje

15 September 2015

Birgit Bunt - Computable

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Meet Instant AppMachine, a speedy mobile app builder for small businesses

14 March 2015

Jacky Dove

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Endurance International Group and AppMachine unveil Instant AppMachine, a sleek new mobile app creator for small business

13 March 2015

Endurance International Group

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AppMachine raises $15M to help non-coders build their own mobile apps

24 February 2015

Paul Sawers

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AppMachine Is Your Secret Weapon In A Mobile Ready World

23 July 2014

Drew Hendricks - Forbes

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Brand Assets



The AppMachine logo is used on a white background or a photo background and consists of a the written name with the icon visual in front. These two elements may never be used seperate.

Logo on white or light background

Logo on dark background


The colors are used for headers, blocks and CTA buttons or backgrounds in ads. Body text is always written in white or grey/black.

RGB 255, 168, 0
CMYK 0, 31, 93, 0

RGB 0, 139, 226
CMYK 78, 38, 0, 0

RGB 111, 181, 37
CMYK 92, 1, 100, 0

RGB 222, 0, 2
CMYK 3, 100, 100, 1

RGB 66, 66, 66
CMYK 25, 25, 25, 80


On the website, in pdf documents and in ads, the same font is used for headers and body text.

This font family is used on our website

This font is used for the AppMachine logo


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CEO Siebrand Dijkstra

The passionate and pleasantly adrenalized CEO of AppMachine.

ADHD, dyslexia en color blindness have never stopped Siebrand from starting various ICT companies. He also suffers from a mild form of underestimation, which encourages him to explore the roads less traveled. As a result, Siebrand has been nominated for the Deloitte Rising Star Award and was elected CEO of the Year by professional ICT magazine Computable in 2014.

AppMachine is a good example of what one can achieve when founding a ICT company and that it doesn’t matter who you are or where you start your company. Although CEO Siebrand spends a large part of his time in Silicon Valley and San Francisco, his roots are firmly planted in the Dutch province Fryslân.

Siebrand has been an entrepreneur for many years. In 1992, at the age of 24, he founded Quality Netware Tools (QNT), a company that made communication and security software. After having achieved a client base of more than 3,800 companies in 8 years, Siebrand started a new company: Schoolmaster.

With his company Schoolmaster, Siebrand developed the school administration software Magister. In 2009, when he sold the company, Magister was being used by more than 80% of the schools in The Netherlands for more than 850,000 students.

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